Volvo

Sweden’s responsible for lots of wonderful things: IKEA meatballs, a tonne of exceptional pop music, and Volvo. I had the privilege of writing about the last one while working at AKQA in Gothenburg.

Despite not remotely being a car buff, I managed to create content for Volvo’s global social channels, write product pages about new model releases, and wax lyrical about Volvo’s many safety features.

I’ve since bought a Volvo (an old one).

Read some stuff

🚙 V40 product page
🚙 V90 product page
🚙 V40 Cross Country product page
🚙 S90 dreamweavers story
🚙 S90 future of driving story
🚙 Volvo Concierge web copy

What they said

‘Luke is a highly creative and entrepreneurial individual. His background in the music industry alone is an impressive demonstration of his imagination and intellect. Luke’s ambitious and passionate about putting something out into the world, and contributes to team culture.’

— Ian Wharton, Group Creative Director, AKQA